Holland America Line (HAL) is enhancing the pre-boarding guest experience and making embarkation easier by utilising mBark facial recognition and the VeriFLY vaccine verification programme in all US, Canadian and European homeports.
mBark is a mobile system that enables guests to check in for their cruise in less than 10 secs, while the VeriFLY digital wallet for COVID-19 credentials offers a solution for proof of vaccination and test results.
“Holland America Line continues to look for ways that make the cruising experience better for our guests as we navigate protocols and best practices for today’s travellers,” said Gus Antorcha, Holland America Line President. “We recently completed testing with VeriFLY and mBark on a few sailings, and the most common comment from guests was, ‘That’s it?’ because it’s so fast and efficient.”
With mBark facial recognition, guests who load their photo and all necessary pre-travel information to HAL’s website prior to embarkation will be able to use the touchless system.
Following a quick face scan, guests can move through the check-in process in about 10 secs, significantly reducing embarkation time. London-based SKO Systems designed and implemented mBark for HAL.
VeriFLY gives guests the option to upload the required information to the app, including proof of vaccination and test results, providing a way to go through the screening process prior to arrival at the terminal.
Once registration is complete, guests simply need to show the VeriFLY QR code or ‘pass’ (digital or printed) to the check-in agent.
VeriFLY has been successfully applied to dozens of airlines, cruise lines, hotels and a variety of industries. The VeriFLY app is available for download at Google Play and the Apple App Store.
“Holland America Line is recognised globally for providing an outstanding travel experience and so we are delighted to be able to partner with the cruise line to bring their guests the convenience and peace of mind that comes with VeriFLY,” said Daon CEO, Tom Grissen.
VeriFLY was launched on ’Rotterdam’ in March and will now roll out to other ships in the fleet by the end of this month and begin with the remaining ships as they return to cruising.
mBark also will be launched on returning ships and will begin in other embarkation ports, as the ships move to new cruising regions.