Shane Buksh has been named Director of Trade Sales at Four Seasons Yachts, effective 7th October.
In this role, he will be responsible for driving the B2B sales strategy for the luxury yacht brand in select global regions.
With 26 years of experience in the travel industry, Buksh (pictured) brings a wealth of expertise to his new role.
Most recently, he was the Director of National Accounts for North America at Seabourn.
Prior to that, he spent six years with Royal Caribbean, as part of its field sales team in the role of strategic accounts manager.
Buksh began his career in the airline industry and then went on to join Royal Caribbean and Holland America as part of their on-board entertainment team, spending four years at sea.
Due to start operations in January, 2026, the brand’s first yacht will offer residential-style suites, sailing in the Caribbean during the first winter and spring, followed by the Mediterranean area in the summer.
Among the yacht’s noteworthy features is the 9,975 sq ft Funnel Suite’s floor-to-ceiling wraparound curved glass window modules, made up of the largest contiguous piece of glass at sea.
Also fitted is an on-board transverse marina with expansive openings across the vessel from port to starboard.
