Celestyal has brought in Anna Gregori to fill a new role of Vice President Brand and Customer Journey.
Gregori had previously headed global commercial transformation and marketing teams at Virgin Atlantic.
In her new position, she will focus on building the brand, leading the teams to build a product portfolio, creating brand assets and campaigns and collaborating with the business and its partners to drive execution.
Gregori said: “I am looking forward to helping the company deliver on its transformational agenda and consolidate its position as the leading provider of the award-winning, multi-destination holiday experiences in Greece and the Eastern Mediterranean.”
