Tarnowski to head up SeaDream Yacht Club’s marketing

2024-02-13T20:58:54+00:00 February 13th, 2024|Appointments|

Boutique luxury cruise line, SeaDream Yacht Club has appointed Kari Tarnowski as Vice President of Marketing.

She will be in charge of SeaDream Yacht Club’s marketing worldwide, including digital, advertising, and brand positioning, as well as looking after the company’s global marketing strategy development and execution.

Tarnowski (pictured) has had more than 30 years of cruise and travel industry experience in marketing, brand, revenue management, sales and reservations.

Over the past two decades, she has held senior marketing roles at Crystal Cruises, Regent Seven Seas Cruises, and Silversea.

“We’re thrilled to welcome Kari to the SeaDream family. Kari’s extensive background and proven track record of success from luxury brands and the cruise industry makes her a perfect fit for our team and the SeaDream brand,” said SeaDream’s Andreas Brynestad.

Family owned and operated, SeaDream Yacht Club was founded in 2001.

Today, the boutique luxury cruise line offers distinct yachting adventures in the Caribbean, Europe and Mediterranean on two small, recently upgraded yachts with a 1:1 crew-to-guest ratio.

“I am truly excited to join a one-of-a-kind company like SeaDream. For me, this feels like coming home. I am returning to my roots in cruising, in a company with huge potential for further growth,” Tarnowski said.

“The joy of cruising, for me, is in yachting. Small ship experiences where the crew know your name and your favourite drink on the first day. Nothing can match the unique experience like that.”

According the travel media, Tarnowski follows several new senior and key appointments.

For example, recent additions include Bob Becker as Vice President Guest Development, Mark Schmitt, Sales Director UK and Ireland, as well as Rune Thomas Ege, Senior Vice President of Communications.

“Welcoming Kari to SeaDream Yacht Club is a testament to our dedication to assembling a team of industry experts who share a collective commitment to elevating the standards of luxury cruising. Kari joins us in a time of growth, and her extensive experience perfectly aligns with our vision,” Brynestad added.