Linda Springmann (pictured) has been appointed as the new Director, Cruise and Maritime Marketing for the Port of Seattle (Wash).
She brings more than 25 years of cruise industry experience to the position, as she joins from Holland America Line (HAL) where she served as Vice President of Onboard Revenue for HAL/Princess Cruises/Seabourn brands, Vice President of Deployment and Itinerary Planning for HAL and Seabourn Cruises, Vice President of Alaska Marketing, and Director of Product Marketing for HAL.
Springmann has also served as a Governor-appointed member of the Alaska Travel Industry Association — Alaska’s State Tourism Board — for eight years, and as Chair of the Marketing Committee.
She will be leading the Cruise and Maritime Marketing department, serving on the Maritime Leadership Team, managing a staff of cruise and marketing professionals, and partnering with external stakeholders.
In her new role, she will be responsible for all cruise development and operations, as well as marketing for the port’s maritime departments.