Sea Cloud Cruises has promoted Mirell Reyes as CEO of North America and Kevin Smith as Chief Sales Officer.
In her new role, Reyes will oversee all sales, marketing, and communications in the region, while Smith will lead North American sales and take on responsibility for global consortia partnerships.
Reyes will report to newly appointed Global Chief Operating Officer, Victoria Seidel, who is based in Germany and serves as shareholder as well as a Board member.
“We are proud of the leadership, strategic vision, and commitment to excellence Mirell and Kevin continue to display, as Sea Cloud Cruises expands its presence in the North American market and strengthens global partnerships,” said Seidel.
“We have full confidence in their ability to continue driving growth and upholding the unparalleled standards of our brand, which dates back to 1931 and Marjorie Merriweather Post,” she said.
Reyes and Smith both joined Sea Cloud Cruises in mid-2023, tasked to grow the brand in North America.
With over 35 years of combined experience in the cruise industry, they have built successful careers in travel and hospitality with a shared passion for luxury small ship cruising, the company said.
