American Queen Voyages (AQV) has appointed Isis Ruiz (pictured) as CCO.
She will be responsible for developing and implementing AQV’s overall sales and marketing strategy, including brand positioning, advertising, public relations, partnership marketing and more. She will also be responsible for overseeing the entire sales function of the company.
“We are thrilled to welcome Isis to the American Queen Voyages management team,” said Shawn Bierdz, AQV’s COO. “With her considerable talent and leadership skills, we are confident Isis will greatly contribute to the future growth of American Queen Voyages. Isis brings an impressive career and valuable experience in the cruising industry, an extensive background in global brand marketing that will only further raise the bar on our company operations.”
She has previously served as Chief Marketing Officer for Norwegian Cruise Line and before that spent six years at Carnival Cruise Line building trade marketing capabilities and launching programmes to drive growth through third party distribution (B2B2C) channels.
“This is an exciting time for American Queen Voyages, and I am honoured to help build on the company’s deeply rooted heritage and unmatched reputation,” she said. “I look forward to being a part of such a talented team during a pivotal time for the cruising industry.”