Princess Cruises has announced that Chinese guests on board ‘Ruby Princess’ now have the option to use both Alipay and WeChat Pay payment options while shopping in the boutiques on board.
This makes Princess Cruises the first and the only cruise line to offer both Alipay and WeChat Pay payment options on board a passenger cruise ship in North America, the company claimed.
Alipay and WeChat Pay are China’s top-two popular forms of digital payment.
“We have heard from our guests that incorporating Chinese mobile payment services provides a more convenient way to travel,” said Gordon Ho, Princess Cruises’ Chief Marketing Officer. “As we continue to attract more Chinese outbound travellers to fly overseas and cruise with us, this is another example of our ability to tailor our offerings to the preferences of Chinese travellers.
“We see this as a great opportunity to make on board purchases even more convenient as we remain focused to exceed the expectations of our Chinese guests,” he said.
Guests first used Alipay and WeChat Pay digital payment platforms in 2017 in The Shops of Princess on board ‘Majestic Princess’, the first luxury cruise ship tailor-made for the Chinese market during her summer deployment in Shanghai.