Gauzy, a supplier of light and vision control technologies, is to expand into the cruise industry.
With rising demand for sustainable innovation and guest-centric design in the cruise sector, Gauzy said it is well-positioned to capture market share within the $6.2 bill global marine glass segment by scaling its smart glass applications on board vessels and terminals.
Following a successful implementation at the new MSC Cruise Terminal in Miami built by Fincantieri, Gauzy’s PDLC (polymer dispersed liquid crystal) and SPD (suspended particle device) smart glass technologies are gaining traction in ship design.
To date, Gauzy has secured nine contracts in the maritime sector, further validating demand and adoption in this high-growth market.
“This is a high-margin, high-value segment where our IP, partnerships, and operational scale create a strong competitive moat,” said Eyal Peso, Gauzy CEO.
“We are seeking to execute a long-term road map that positions smart glass as the standard for immersive, sustainable travel, at sea and beyond.”
The cruise industry is entering a transformative growth cycle, with over 50 ships on order globally and heightened investment in personalisation, wellness, and green technologies, the company said.
Gauzy’s light control technologies offer high-impact applications across both interior and exterior marine environments, including:
PDLC for staterooms, spas, medical bays, and meeting spaces, providing instant privacy while maintaining modern aesthetics.
SPD for lounges, dining areas, and viewing decks, dynamically adjusting to sunlight and reducing solar heat gain without obstructing views.
“Cruise lines are aggressively re-imagining the on board experience, and they’re turning to smart materials to do it,” added Peso.
“Gauzy’s technologies deliver privacy, solar control, and energy efficiency in a seamless, design-forward way.
“This expansion into the marine sector is a new revenue stream, it’s a natural extension of our core strategy to own key touch points in high-growth, experience-led markets,” he said.
This light modulation not only enhances the passenger experience but directly supports operators’ ESG goals by reducing the need for artificial lighting and air conditioning, ultimately lowering energy consumption and emissions.
With global production capabilities, vertically integrated manufacturing, and a growing network of marine integration partners like Kaune Oy, Gauzy said it was well-positioned to support the evolving technical needs of cruise shipbuilders and retrofit specialists.
Gauzy’s smart glass technologies were recently featured in Kaune Oy’s booth at the Cruise Ship Interiors Expo in Miami, underscoring the company’s rising visibility and influence within the marine design community.
The global smart glass market is projected to reach $109 bill by 2028, and Gauzy is strategically leveraging its cross-industry expertise, from automotive to architecture, to solidify its leadership in marine smart surfaces, the company claimed.
