US-based cruise line Virgin Voyages has appointed GAC as its UK agent for the ‘Scarlet Lady’ on her maiden voyage around the UK coast early next year.
Although the vessel is currently under construction in Genoa, Italy, GAC UK is working to make sure everything is ready for her UK calls, the agency said.
Virgin currently has four ships on order with Fincantieri and has operations in the US, UK, and Europe, with its inaugural season starting in 2020.
Designed to reflect a yacht’s sleek luxury, ‘Scarlet Lady’ will be an adult only cruise ship. She will sail from Miami to the Caribbean all year round from March, 2020.
The fleets’ ships will accommodate more than 2,770 pax in 1,330 cabins and 1,160 crew.
Fergus Poole, GAC UK’s Cruise Manager, said: “Our appointment by Virgin Voyages reaffirms both our commitment to the cruise industry and our progress in developing and building on our cruise services across the UK.
“This latest alliance builds on our continued year-on-year growth over the past five years, served by the UK and Ireland’s largest port agency network. We warmly welcome Virgin Voyages into our expanding cruise portfolio and look forward to building a long lasting and solid relationship,” he said.
GAC UK’s commitment to the environment, sustainability and diversity aligned with Virgin’s philosophy and was a key factor in being selected to provide cruise agency services.
For example, the company has implemented a number of initiatives, including becoming a member of the World Ocean Council, signing the #Cleanseas pledge, participating in a CO2 consumption reduction programme, and introducing workplace initiatives to promote mental health awareness and diversity.