German based retail supplier, Gebr Heinemann is extending its partnership with TUI Cruises.
Under a renewed agreement, Gebr Heinemann will continue to operate the shops on ‘Mein Schiff 1’, ‘Mein Schiff 2’, and ‘Mein Schiff 6’ until June, 2028, while the contracts for ‘Mein Schiff 3’, ‘Mein Schiff 4’, and ‘Mein Schiff 5’ will run until June, 2027.
On board these ships, guests can visit the Neuer Wall shopping arcade, which features a diverse selection of premium retail concepts selected by Gebr Heinemann, including:
- Mein Glanz: A collection of high-quality watches and jewelry from brands such as Breitling, TAG Heuer, Rado, and Maurice Lacroix.
- Meine Freude: Stylish accessories including watches, jewelry, sunglasses, bags, and scarves from brands, such as Swarovski, Bering, Coeur de Lion, Guess, and Joop.
- Meine Lebenslust: A cross-category selection of Mein Schiff logo collection items, alongside offerings from premium chocolate, confectionery, tobacco, and spirits.
- Meine Schönheit: A curated range of luxury fragrances from Chanel, Dior, and Lancôme, complemented by skincare and cosmetic products from Clarins, Clinique, and Rituals.
- Mein Stil: Fashion and footwear for both men and women, featuring brands such as Tommy Hilfiger, Colours & Sons, and Puma, Rains, and Steve Madden.
Kerstin Schepers, Managing Director of Heinemann Cruise Liner Global, said: “For 15 years, we have enjoyed a successful collaboration with TUI Cruises. We take pride in the fact that two Hamburg-based companies continue to innovate and create exceptional retail experiences at sea.”

